Explore how AI's rise is reshaping the leaders of today and tomorrow. Dive into the challenges and innovative solutions to make sure we don't have a shortage of future leaders.
Explore my project gallery showcasing diverse initiatives in digital marketing and strategic leadership. Click to discover insights from each project's journey, highlighting innovative strategies and impactful results.
Discover the unique story behind 'JSAND4MAYOR' - from being a humorous slogan during high school football games to becoming a Twitter handle that sparked a career transition.
Discover why Pinterest's Gen Z focus is a strategic long game set to pay off big for brands willing to invest.
While the lead generation funnel may have produced desired results, it may not have done so for the reasons you anticipated. It is important to acknowledge that demand generation is a more advantageous approach for both your business and your clients, though it's not a radical shift.
Microsoft Teams is not fit for use in the modern workforce and companies that are forced to endure the organizational thrashing creates are at a disadvantage. Teams is so poor at connecting/collaborating with parties outside of your organization, I’d be willing to put my money where my mouth is and invest in a fund made of people that avoid the service.
If you're looking to create an NFT just because it's the cool thing to do, you're setting yourself up for disappointment. Here's why creating an NFT needs to have real value behind it.
I’m excited to share with you Pawparazzi, an app for dogs and their owners to take better pictures. In this post, I detail some of the story from conception to launch, lessons learned along the way, and what’s next.
In order to reach the next level you don't need more of what got you there, but something new. This article will give you a five-step process for trying something different that may get you to your goal.
Is your marketing funnel dead? It's not! In an interactive, data-driven world, the traditional linear approach to selling just doesn't make sense anymore. Learn how to think differently about leads and looking at a lead funnel in this article.
Explore how AI's rise is reshaping the leaders of today and tomorrow. Dive into the challenges and innovative solutions to make sure we don't have a shortage of future leaders.
Failure or achieving versions of success are a part of life. Improving on those efforts or learning how you could be better next time is seen as optional. Be open to: improvement. Learning/ understanding someone else’s viewpoint. Getting better.
Caddyshack coming through with some great life advice. Judge Smails providing some life advice and some perspective to laugh at a situation.
When you are doing the right things with the right level of effort and the results are sporadically coming in, just keep swinging.
You learn everything you need to know in kindergarten, not true but Dr. Seuss does know what he is talking about. More learning = More productive.
How about them Cubs?! Joe Maddon's quirky leadership style appeals to my quirky side. The managers adage applied beyond the dugout and if applied to your life/job can have some awesome results.
IMPACT16 will be a two-day conference focused on the latest advancements in Internet Marketing, organizational leadership and innovation. The IMA board now comprised of Google, Oracle, Microsoft, Evite, Montage Resorts, MarketLinc, Sage and E&Y has dedicated itself to build world-class content at a venue that is second to none, ARIA. The conference is expecting 1000 professional registrants, mainly CMO, CIO, Director and executive level audience.
In this Conversation We Cover: - How Life Fitness deals with being a Global company - How to change the marketing message of our company to localize it in specific areas. - Why it’s important to keep your message consistent across all social channels. - How Life Fitnss ensues that their messaging never gets annoying - How playing college football can relate to marketing Quote: “Football is a technique game, sometimes it takes extra effort to get it right but once you do everything is easier. It’s the same for marketing” - Jeff Sanders Jeff Sanders (@JSAND4MAYOR) is the Digital Marketing Manager at Life Fitness. He manages the digital web marketing strategy for the global Life Fitness brand. Since joining the Life Fitness team back in October of 2014, Jeff has defined the roadmap for the web portfolio including 20 international markets. He’s collaborated with the CRM, analytics, and international teams to establish best practices, and he’s played a major role in increasing online revenue and offline impact.